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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:
1. You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.
How should you create a form rule to accomplish this?
A) Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
B) Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
C) Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a 24-hour delay before sending the email.
D) Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
E) Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for 24 hours, then send the follow-up email offer.
2. How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?
A) An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.
B) An export of the profile list can be done on a daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.
C) In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
D) Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database and pull the view data.
3. How can you share a copy of a campaign with key stakeholders at live launch time?
A) Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
B) Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
C) Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
D) Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
E) Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
4. You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?
A) Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
B) Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
C) Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
D) Create the two separate exports and ensure they both have the Sent value in them.
5. One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)
A) Hard bounce rates are 10% or higher.
B) The ISP is recording a high number of spam trap hits and complaint rates from recipients.
C) Recipients are forwarding your emails to everyone in their address books.
D) Your open rates have dropped somewhat since last month.
E) Substantial (5%) increase in click-through rates on last week's promotional campaign.
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: A,B |
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