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NEW QUESTION # 31
The design team at Cloud Kicks used qualitative research to uncover an opportunity to create a new line of sustainable footwear.
What should the strategy designer do to build a shared understanding and agreement among business leaders to move forward with this new initiative7
- A. Share customer needs and tie them to business goals.
- B. Select the most senior stakeholder's goal as a path forward.
- C. Complete a competitive analysis collaboratively in a workshop.
Answer: A
Explanation:
Explanation
The strategy designer should share customer needs and tie them to business goals to build a shared understanding and agreement among business leaders to move forward with the new initiative of creating a new line of sustainable footwear. This helps demonstrate the value and relevance of the initiative, and how it aligns with the business vision and objectives.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 32
A strategy designer and a UX team have recently workshopped and developed a plan around the team's purpose and how they will align with the rest of the organization's goals and objectives.
Which alignment and accountability document should be used after this workshop to bring the plan to reality?
- A. RACI
- B. V2MOM
- C. UX vision
Answer: B
Explanation:
Explanation
V2MOM stands for Vision, Values, Methods, Obstacles, and Measures. It is a tool that helps align teams around common goals and objectives, and track progress and results. It is used by Salesforce to bring plans to reality after workshops and ideation sessions. References:
https://trailhead.salesforce.com/en/content/learn/modules/align-your-team-with-v2mom
NEW QUESTION # 33
Executive stakeholders have a variety of projects they want to bring to the market across multiple priorities.
What is the most effective way a strategy designer couldinfluence the stakeholders?
- A. Orient around outcomes that matter to stakeholders.
- B. Invite stakeholders as optional to all design team reviews.
- C. Create teambuilding events with stakeholders to build trust.
Answer: A
Explanation:
Explanation
The most effective way a strategy designer could influence the stakeholders is to orient around outcomes that matter to them, such as business value, customer satisfaction, or social impact. This helps align the strategy with the stakeholders' vision and priorities, and demonstrate the benefits and trade-offs of different solutions.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 34
Cloud Kicks' primary business goal for its new customer acquisition program is to increase diversity.
Which inclusive design tactic should help the company solve problems for the broadest possible audience?
- A. Solve for one, extend to many through a persona spectrum.
- B. Use Jobs to Be Done to increase empathy with the audience.
- C. Hold focus groups with traditionally underrepresented participants.
Answer: A
Explanation:
Explanation
Solving for one, extending to many through a persona spectrum is an inclusive design tactic that helps solve problems for the broadest possible audience. It involves creating personas that represent different levels of ability, context, and preference, and designing solutions that meet the needs of the most extreme cases, which can benefit everyone else as well.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 35
A project team led by a strategy designer has just facilitated 3 weeks of user research.
What should thev do to identify kev insights?
- A. As a team, spend time affinity mapping, spotting patterns, and surfacing surprises.
- B. Plot insights on a 2x2 diagram of effort and impact, and align with stakeholders.
- C. Ask each team member to create insights based on their expertise and support with collected quotes.
Answer: A
Explanation:
Explanation
The project team should spend time affinity mapping, spotting patterns, and surfacing surprises, to identify key insights after conducting user research. This method involves grouping data points into themes or categories, finding connections or trends among them, and highlighting unexpected or surprising findings.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 36
Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture.
When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?
- A. Would customers recommend this to a friend?
- B. What are customers willing to pay?
- C. How would customers improve the experience?
Answer: B
Explanation:
Explanation
The question that CK should seek answers to when determining if the business model is viable is what are customers willing to pay? This question helps evaluate the value proposition and revenue streams of the new service, and whether customers perceive the service as worth paying for.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 37
A car company gathers insights from recent buyers that reveal people are not sure whether buying electric vehicles helps the environment. A strategy designer from the car company developed this challenge statement:
"How might we make electric car buyers feel confident they are having a positive impact on theenvironmentby choosing our vehicles?" Which business goal is aligned with this challenge statement?
- A. Increase overall electric vehicle sales by 20% annually
- B. Increase online engagement with the company marketing site
- C. Increase positive environmental impact brand awareness
Answer: C
Explanation:
Explanation
The business goal that is aligned with this challenge statement is to increase positive environmental impact brand awareness. This goal reflects the desired outcome of making electric car buyers feel confident they are having a positive impact on the environment by choosing the company's vehicles.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 38
A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics.
As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?
- A. Research design patterns applicable to digital commerce and business logistics.
- B. Establish KPIs and instill checkpoints in the product development process.
- C. Design a usability testing recruit plan that leans heavily on environmentalists.
Answer: B
Explanation:
Explanation
The designer should establish KPIs and instill checkpoints in the product development process to ensure alignment to the vision of a sustainable future digital commerce strategy. KPIs stand for Key Performance Indicators, which are metrics that measure the progress and success of a product or service against predefined goals and objectives. Checkpoints are moments in the product development process where the team reviews the work done so far, validates the assumptions and hypotheses, and adjusts the plan or direction as needed.
Both methods help monitor and evaluate the alignment of the product with the vision, and ensure that the product delivers value to both users and business.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 39
Cloud Kicks feels confident about its vision for a new loyalty program and has received approval from leadership to begin development.
What is needed from the strategy designer to inform a roadmap from MVP to mature offering?
- A. Effort sizing and user story points
- B. Instrumentation and POC prototypes
- C. Phases of feature development
Answer: C
Explanation:
Explanation
Phases of feature development are needed from the strategy designer to inform a roadmap from MVP to mature offering. Phases of feature development are stages or steps that define how a feature or solution will evolve over time, from its initial version to its final version. They help plan and prioritize the scope and sequence of work, and communicate the vision and value proposition of the product or service.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 40
A newly formed design team at Cloud Kicks is concerned their work will suffer if they are not better aligned.
Which tool should a strategy designer recommend for the team to begin alignment7
- A. Team agreement
- B. Brainstorm
- C. Consequence Scanning workshop
Answer: A
Explanation:
Explanation
A team agreement is a tool that a strategy designer can recommend for the team to begin alignment. It is a document that defines the team's purpose, values, norms, roles, andexpectations. It helps create a shared understanding and commitment among team members and foster a positive and productive team culture.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 41
Cloud Kicks would like to use a business model canvas to evaluate the desirability, viability, and feasibility of a new service and identify a business model that will justify pursuing the idea.
Which part of the business model canvas represents desirability?
- A. Customer segments
- B. Key activities
- C. Value proposition
Answer: C
Explanation:
Explanation
The value proposition is the part of the business model canvas that represents desirability. It describes the value that the product or service offers to the customer segments, and how it solves their problems or satisfies their needs.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 42
Cloud Kicks (CK) is creating a high-priority loyalty program as part of a larger engagement strategy for the company. Several top leaders want to remain involved but don't have much time to invest.
What should CK's strategy designer do to keep these leaders informed and invested, avoiding project disruption due to a lack of alignment?
- A. Create a communication plan based on leaders' interest, influence, and level of support for the work.
- B. Create individual plans for working with top leaders based on their preferred cadence and type of involvement.
- C. Create three moments that matter, where top leaders will be invited to provide feedback.
Answer: A
Explanation:
Explanation
The strategy designer should create a communication plan based on leaders' interest, influence, and level of support for the work, to keep them informed and invested, avoiding project disruption due to a lack of alignment. This helps tailor the communication frequency, format, and content to the needs and preferences of each leader, and ensure they are engaged and aligned throughout the project.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 43
A strategy designer at Cloud Kicks conducted a series of interviews with business stakeholders and customers to gain insights into existing customer support operations and wrote the design challenge statement.
Which option reflects the format of the design challenge statement"?
- A. How might we save our existing customers time by preemptively serving the info they need to deflect the customer support calls.
- B. Unify platforms and centralize support operations to save customers time and reduce business costs.
- C. As a user, I want to see trending support resources upon the first login to customer support so I can save my time.
Answer: A
Explanation:
Explanation
This option reflects the format of the design challenge statement. A design challenge statement is a statement that frames the problem to be solved in a human-centered and open-ended way. It typically follows the format of "How might we (HMW) + user + need + outcome". It helps inspire and guide the ideation and solution generation process. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/write-a-
NEW QUESTION # 44
At a project kickoff, a stakeholder shared the hypothesis that the price point was the reason their product was failing in the market. But when the design team conducted qualitative research, they learned that customers wanted an entirely different type of product.
How should the design team present this information knowing they would challenge a stakeholder's hypothesis?
- A. In an insights workshop with plenty of time for group discussion
- B. In a 'How Might We" statement to encourage new ideas
- C. In a walking deck with video clips from research sessions
Answer: A
Explanation:
Explanation
The design team should present the information that challenges a stakeholder's hypothesis in an insights workshop with plenty of time for group discussion. This helps create a safe and collaborative space where the stakeholder can ask questions, share feedback, and understand the research findings and implications.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 45
A start-up specializing in creating healthcare apps for both patients and family caregivers is looking for ideas to develop new features. The company plans on organizing a brainstorming session with staff members from various teams.
What is a rule strategy designers should follow when facilitating a brainstorming session?
- A. Encourage participants to build on proposed ideas.
- B. Explore qualitative assessment of proposed ideas.
- C. Emphasize critique of proposed ideas.
Answer: A
Explanation:
Explanation
One of the rules of facilitating a brainstorming session is to encourage participants to build on proposed ideas, rather than criticize or dismiss them. This fosters a collaborative and creative environment where ideas can be improved and refined.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 46
A start-up specializing in healthcare is beginning the research and development phases for an application intended for patients and doctors. The strategy designer wants to help both audiences evaluate and prioritize ideas, opportunities, and features toward a shared understanding of a new patient experience.
Which tool should be used to facilitate and share this vision"
- A. Storyboard
- B. Creative brief
- C. Cross-functional survey
Answer: A
Explanation:
Explanation
A storyboard is a tool that should be used to facilitate and share the vision of a new patient experience. A storyboard is a visual narrative that illustrates the user's journey with a product or service, using sketches, images, or text. It helps communicate the value proposition and key features of the solution, and how it addresses the user's needs and goals.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 47
Cloud Kicks has identified the following challenge statement regarding an opportunity for customer service transformation: How might we improve our automated online chat experience to be a preferred channel for our customers to seek information and self-service toots?
Which metric should define a successful transformation outcome?
- A. Increased human takeover rate
- B. Increased goal completion rate
- C. Decreased length of support calls
Answer: B
Explanation:
Explanation
The metric that should define a successful transformation outcome is increased goal completion rate. This metric measures how often customers are able to complete their intended tasks or goals through the automated online chat experience, such as finding information or self-service tools. It indicates the effectiveness and satisfaction of the chat experience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/measure
NEW QUESTION # 48
Cloud Kicks wants to start providing coupons to its digital consumers.
In addition to Marketing Cloud, which product should be recommended?
- A. B2C Commerce
- B. Service Cloud
- C. Revenue Cloud
Answer: A
Explanation:
Explanation
B2C Commerce is a Salesforce product that helps businesses create engaging and personalized online shopping experiences for their customers. It integrates with Marketing Cloud to enable coupon management, promotion tracking, and customer segmentation. References:
https://www.salesforce.com/products/commerce-cloud/b2c-commerce/
NEW QUESTION # 49
A design team is following the design thinking process to create a vision for their new loyalty program. While design thinking is an iterative process, there are phases that follow a general order.
Which phase encompasses creating Jobs To Be Done?
- A. Prototype
- B. Deploy
- C. Define
Answer: C
Explanation:
Explanation
Creating Jobs To Be Done is part of the define phase of the design thinking process. This phase involves synthesizing the insights from the empathize phase and framing the problem statement in a human-centered way. Jobs To Be Done are statements that describe what customers are trying to achieve or accomplish through a product or service.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
NEW QUESTION # 50
Cloud Kicks has generated a handful of ideas to solve the challenge of customer dissatisfaction over long waiting periods between order placement and delivery.
Which method should the strategy designer use to help stakeholders decide which ideas to build-
- A. Design critique
- B. Priority matrix
- C. Data analysis
Answer: B
Explanation:
Explanation
A priority matrix is a method that helps stakeholders decide which ideas to build by evaluating them based on two criteria, such as impact and feasibility. It helps prioritize the most valuable and viable solutions and eliminate the ones that are not worth pursuing. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/prioritiz
NEW QUESTION # 51
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